Dive into the ππππ«πππ¬ π’π§ ππππ’πππ₯ πππ―π’ππ πππ₯ππ¬ Podcast, your insider's guide to thriving in the medical device industry.
We empower professionals by sharing actionable insights and real-world experiences.
What Reps Gets Wrong at the Scrub Sink
Picture it: surgeon at the scrub sink, mentally walking through the case. And there you are, pitching your device.
Congratulations. You just made yourself unforgettable, for all the wrong reasons.
Lisa and Cindy unpack the unwritten rules of selling in the OR. When to speak. When to disappear. Why the scrub sink is sacred. And the small moves that quietly decide whether you ever get invited back. They share the habits top reps build before they ever walk through the OR doors, and the missteps that quietly close them off from future cases.
They Didnβt Ask You to Be Thereβ¦ So How Are the Best Reps Still Showing Up?
Youβre not on the schedule. No one called you in. Soβ¦ Now what? The reps who win donβt wait for access, they create it.
Lisa and Cindy break down the real strategy behind getting into hospitals without a case. From mastering credentialing to leveraging inventory checks and relationships, this episode flips the script on how you think about access.
The One Thing You Canβt Bring into the OR
Ever walked into the OR with a knot in your stomach and brought that tension with you?
Lisa and Cindy dive deep into the hidden cost of dragging personal baggage into high-stakes medical cases.
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