Do you really believe in what you’re selling?

In this episode, Lisa and Cindy reveal why belief and honest energy are the secret sauce to a powerful sales pitch that actually converts.

When things go sideways in the field, do you freeze, complain or solve?

In this episode, Lisa and Cindy tackle the shortcut mindset that keeps reps stuck and show you how to shift from asking to acting.

Why aren’t you closing more deals? It’s probably not your pitch, your product, or even the price.

Lisa and Cindy break down the real reason you're plateauing, and it's a skill most reps never fully master: consultative selling.

What happens when a competitor won’t even look at you in the hallway?

In this candid episode, Lisa and Cindy dig deep with Avery on rep dynamics, OR pressure, and how to be taken seriously when you’re still learning the ropes.

Ever feel like you’re constantly hustling but not really moving forward?

In this episode, they reveal the power of controlled urgency over chaotic motion and share how to hustle with intention instead of burnout.

What if the person you're selling to has no real power to say yes?

In this high-impact episode, Lisa and Cindy dive deep with Jeffrey DelVerne to uncover the truth behind how healthcare systems really make purchasing decisions and why many reps are pitching the wrong people.

Have you ever looked at your pipeline, felt your stomach drop, and thought—how am I going to hit my number this quarter?

If so, this episode is for you. Lisa and Cindy break down what panic selling looks like, how it shows up in your energy, and why it’s one of the most dangerous traps in medical device sales.

Ever get that pit-in-your-stomach feeling just hearing the words “cold call”?

In this high-energy episode of Secrets in Medical Device Sales, Lisa and Cindy break down the art and science of cold calling into three powerful phases: planning, action, and reflection.

What if your greatest challenge became your greatest calling?

From breast cancer to early-onset Parkinson’s, their stories are proof that grit, resilience, and purpose can ignite movements. This is an episode about redefining strength, finding your voice, and building something bigger than yourself—even in the face of uncertainty.

Ever felt like you’re giving everything to your career and wondering if it’s giving enough back?

In this candid and uplifting episode, Lisa and Cindy sit down with powerhouse sales leader and founder Kirsten Haight to talk about what it really looks like behind the scenes in medical device sales.

You finally landed the whale… now what?

After months—maybe years—of chasing down the biggest account of your career, this episode is your blueprint for keeping it. Lisa and Cindy break down the exact playbook they’ve used to turn high-stakes KOLs and massive hospital systems into career-long allies.

Ever wonder how some reps manage to land massive hospital systems or superstar surgeons while others struggle for small wins?

In this episode, Lisa and Cindy break down the art and strategy behind “landing a whale”—those game-changing customers who can transform your entire territory and career.